The new Kindle 3 is a reality

, and no doubt orders for the new eReader are piling up by the thousands. For those of you who don't know what a Kindle is; simply put, it's an electronic book from Amazon which is about the height of a large novel and as slim as half a pencil. Is all the excitement for the Kindle 3 merited or is it just the same old device in a new graphite case? Let's look at what Kindle 3 brings to the table and what Amazon decided to leave out. However, before we do that we need to put some focus on the eReader market and what Amazon is trying to achieve with the Kindle.